Legal Marketing Blog

Lawyers are generally considered intelligent, perceptive, and astute. A lawyer is educated and knowledgeable. They may have above-average or high intelligence quotients (IQs).  Practicing law requires an attorney to be ...

LawRank is proud to announce that Inc. magazine has listed our company on its annual Inc. 5000 list for the second year in a row. This exclusive list highlights the ...

If you haven’t claimed or optimized your Google My Business (“GMB”) profile, you’re missing out on a huge opportunity to get your law firm’s name out there through local SEO. ...

As an attorney, you’ve probably become a pretty good writer. After all, writing is an important component of any legal career, regardless of what type of law you practice. However, ...

Attorneys, it's time to take your law firm website to the next level. If you’re trying to grow your law firm, professional attorney photos are one of the most important ...

Whether you run a solo outfit or manage a large law firm, you probably spend a significant amount of your overhead on marketing. You need to get a return on ...

Whether you’ve hung your own shingle or run a larger practice, it’s important to market your law firm to prospective clients. They have to know that your firm exists before ...

Content. Backlinks. RankBrain. These are the top three ranking factors when it comes to Google SERPs - according to the search engine giant itself. But, back in May 2020, Google ...

Search engine optimization (SEO) is a complex process. Sometimes, even when you follow all the right best practices - or have worked extensively with an external partner - your website ...

Have you ever wanted to check out a local restaurant or business but found that it had bad online reviews? Perhaps these reviews deterred you from visiting at all.  Did ...

Attorney SEO is competitive—the most competitive industry for search engine optimization, according to some studies. And yet, it's also one of the most important digital initiatives a law firm can ...

There are dozens of attorney rating services online. Some function only to review the quality of an attorney’s or firm’s legal services. Others operate as a rating resource and an ...

For more than a decade, UpCity’s mission has been—and continues to be—to help businesses find B2B service providers they can trust. The UpCity Recommendability Rating was developed to determine a ...

For small law firms, marketing is often the single greatest obstacle to their success. After all, there’s no shortage of lawyers. Digital marketing can feel like a shot in the ...

Out of the three ranking factors upon which Google places the most emphasis, content is arguably the most important. In fact, without quality content, it's tough to make other ranking ...