Legal Marketing Blog

Whether you’ve hung your own shingle or run a larger practice, it’s important to market your law firm to prospective clients. They have to know that your firm exists before ...

Content. Backlinks. RankBrain. These are the top three ranking factors when it comes to Google SERPs - according to the search engine giant itself. But, back in May 2020, Google ...

Search engine optimization (SEO) is a complex process. Sometimes, even when you follow all the right best practices - or have worked extensively with an external partner - your website ...

As a lawyer, you want to provide the best possible service for your clients. However, it's challenging to get new clients when potential customers can't find you online. One strategy ...

Have you ever wanted to check out a local restaurant or business but found that it had bad online reviews? Perhaps these reviews deterred you from visiting at all.  Did ...

Attorney SEO is competitive—the most competitive industry for search engine optimization, according to some studies. And yet, it's also one of the most important digital initiatives a law firm can ...

There are dozens of attorney rating services online. Some function only to review the quality of an attorney’s or firm’s legal services. Others operate as a rating resource and an ...

For more than a decade, UpCity’s mission has been—and continues to be—to help businesses find B2B service providers they can trust. The UpCity Recommendability Rating was developed to determine a ...

For small law firms, marketing is often the single greatest obstacle to their success. After all, there’s no shortage of lawyers. Digital marketing can feel like a shot in the ...

Out of the three ranking factors upon which Google places the most emphasis, content is arguably the most important. In fact, without quality content, it's tough to make other ranking ...

If your law firm is not blogging, you are losing countless leads to lawyers with successful law firm blogs. Blogging improves your law firm’s visibility online. Adding relevant, helpful content ...

What’s in a name? The name of your law firm is one of the most important decisions you'll make. It's used in all marketing and branding materials, including your law ...

Quality content is the key to a successful personal injury blog. Visitors to your website are searching for answers to questions about personal injury cases. They do not want fluff, ...

Grammarly is a tool that helps improve your writing by checking for errors and readability. It also has a plagiarism detector that will check the copied text against over 100 ...

Billions of people are active users on Facebook. It is the largest social media network in the world. On any given day, close to two billion people access Facebook.  Facebook ...