Legal Marketing Blog

As AI continues to reshape the legal industry, Perplexity AI is gaining attention as a powerful tool for lawyers.  Designed to deliver fast, source-backed answers, Perplexity can help attorneys save ...

In the rapidly evolving legal landscape, technological advancements are continually reshaping how law firms operate. Artificial intelligence (AI) is at the forefront of this transformation, offering innovative solutions to enhance ...

Artificial intelligence isn’t new to the legal industry. But in 2025, tools like Google Gemini are reshaping the future of law firms. Built directly into Google Workspace, Gemini combines AI ...

Negative reviews can sting—but they don’t have to damage your law firm’s reputation. In fact, how you respond to negative reviews of your law firm can matter more than the ...

In personal injury law, the pressure never stops. Clients need updates, paperwork piles up, and competitors fight for the same cases you're trying to sign. That’s why more legal professionals ...

The way people search for legal help is changing—and the firms that adapt will win the clients.  Today, ranking on page one of Google isn't sufficient to keep you ahead ...

In the legal profession, lawyer awards are more than just a personal honor. They can also be a powerful marketing tool. Legal awards can help to foster trust among your ...

The term "burnout" has become more and more common in the modern workforce. But for lawyers, this isn’t just the latest buzzword -- burnout is a real problem with serious ...

Lawyer review websites are one of the most popular tools people use to find the right attorney. If your practice isn’t present on these platforms, you're missing out on a ...

ChatGPT has revolutionized day-to-day work in a variety of industries in the last two years. And while this new technology can be a great way to streamline work processes, ChatGPT ...

A steady stream of clients is the lifeblood of any law firm. Effectively using Google Ads automated billing strategies is one way to keep the leads flowing without blowing your ...

Seeing growth in your law firm can be tremendously exciting. After all, you’ve worked hard to bring in new clients and gain brand recognition. But what happens when all those ...

It’s not enough to hang a shingle and hope clients start walking through the door. You’ll need to market your law firm – and market it well – to build ...

Pay-per-click (PPC) ads are a great way for attorneys to immediately start getting leads. With that said, it's important to set up your ads correctly to maximize your ad spend. ...

US District Judge Leonie Brinkema recently ruled against Google in its second monopoly case in less than a year. The first case dealt with the tech giant's online search tools, ...